What’s in a name?
We have our CEO’s grandmother to thank. It’s a phrase she’s always used to describe when things are a bit more than… well, just a hoot. It embodies our approach to creativity and marketing - going above and beyond to deliver results that make clients (and customers) say "wow." Whether it’s a stunning visual identity or managing a social media campaign, we put in that extra half to ensure that everything we do is – you guessed it – a hoot and a half.
Paid media is just the tip of the iceberg when it comes to driving sales.
How do we know? Because everything you see in front of you is the result of 5+ years of experience in insights from our performance marketing agency, Algofy.
Over the years, we’ve noticed the costly gap between great design and efficient selling. But in order to survive as a business, you have to do both. So we thought, why should you have to choose between aesthetic appeal and driving sales?
Creative strategy shouldn’t be one or the other. It’s a balance of cohesive branding and communication that motivates your customers. Enter, Hoot and a Half. We find that sweet spot where design and marketing intersect. And while we’re definitely not scientists, our creative process is equal parts experimentation and data collection – until we find that perfect match.
When you work with us, you're not just getting a graphic designer or a creative director. Each person has a unique set of advantages, but we’re united by a background in advertising (and our hobbies, like traveling). What that means for you is that our creativity isn't just limited to design or copywriting. Every project is approached with a holistic understanding of how it fits into a larger strategy. We know what works and what doesn’t. There's no time for siloed thinking or narrow-mindedness.
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